Elevating Customer Experience Together

Celebrating 25 years of shaping Singapore’s CX community

Events

Engage in workshops and networking sessions

Learn from industry leaders and peers

Stay updated on latest CX trends

Resources
Community

About Our Journey

The Contact Centre Association of Singapore - CX (CCAS‑EX) charter serves as your source for thought leadership, innovation, and excellence in customer experience. For more than 25 years, CCAS has advocated for service transformation throughout Singapore and the region. Today, via Project Adam, we are advancing beyond traditional contact centers to encompass the complete range of CX — from digital journeys to human connections.

A group of professionals collaborating in a modern office setting, representing the CX chapter community.
A group of professionals collaborating in a modern office setting, representing the CX chapter community.
Singapore skyline at dusk symbolizing the local roots of the association.
Singapore skyline at dusk symbolizing the local roots of the association.
Close-up of hands exchanging a business card, highlighting professional connections.
Close-up of hands exchanging a business card, highlighting professional connections.

Our Mission

To advance customer experience as a strategic discipline in Singapore and beyond by fostering collaboration, education, and innovation. We empower organizations to design experiences that build trust, loyalty, and long‑term value.

Our Vision

To be the leading CX hub in Asia, uniting professionals, enterprises, and partners in shaping the future of customer engagement. We envision a world where every interaction — digital or human — reflects empathy, efficiency, and excellence

Our Services

Supporting Singapore’s CX professionals for 25 years.

A group of diverse professionals engaged in a lively customer experience workshop.
A group of diverse professionals engaged in a lively customer experience workshop.
Close-up of hands collaborating over customer journey maps and data charts.
Close-up of hands collaborating over customer journey maps and data charts.
Seminars & Workshops

Customized workshops designed to enhance your customer experience skills and strategies.

Networking

Connect with fellow CX leaders across Singapore’s vibrant community.

Join Us Today

Stay updated with CX insights and events

Joining the CX Chapter enriched our approach; the insights and community support have truly transformed our customer interactions.

Lee S.

A mid-aged professional smiling warmly during a virtual meeting, symbolizing member engagement in Singapore's CX community.
A mid-aged professional smiling warmly during a virtual meeting, symbolizing member engagement in Singapore's CX community.

★★★★★